How to Find Social Influencers on Twitter

Joining forces with Social Influencers really helps when it comes to getting your message in front of your target audience. If you attempt to do it all on your own it's logically going to turn into a disappointing exercise as you realise that it can take a long time to build up your community, especially if you don't have funds and you're doing everything yourself.

As we prepare for our Crowdfunding Campaign we want to make sure we take advantage of all of the tools and resources available for gathering solid data that will lead us straight to the top influencers on Twitter, and by interacting with them we will increase our chances of rapidly expanding our target audiences, the right target audiences.

So how do we find social influencers and how do we know who is influential on a certain subject? And how do we get in touch and convince them to support us?

Our first step will be to create an account at (It's going to cost us a few $$ per month but our success depends on this kind of data).


How to find influencers in twitter (previously is an amazing tool that will tell us exactly who is who on Twitter, who has the highest degree of influence AND which influencers are most active (they tweet frequently). From within your dashboard, you can choose to follow, add to lists and even send messages directly.

We can also search for influencers according to time zones, verified vs. non-verified users, country, gender .etc. You get the picture 🙂

So, now that we know where to go to look for influencers all we have to do is start to create our lists of Top 10 Influencers per category. Once we have gathered our choices of influencers we can then head over to and type in the Twitter handle of one of our chosen influencers and we will see very detailed information about their activity on Twitter including their stats. We can see how many of their tweets are retweeted, how many are favourited and so on, and we can see where they are, their websites, and of course, in addition to what we do on Twitter we could also pop over to LinkedIn and say hi ... and while we're at it look them up on Facebook, Instagram, and other channels.




We will also want to see who they are retweeting the most, who they are replying to,  who are they mentioning. This means that we have a very clear picture of the active community of our chosen influencers so we also know who else we need to be engaging with. We can also easily identify the hashtags that they are using the most ... powerful or what?

So now we are clear about how to identify Social Influencers and all the really detailed information about their activities on Twitter using the tools mentioned above let's look at ways to actually get their attention and start a conversation. The best way to do this is by finding someone they know well to introduce you. Approaching Influencers directly is doable, but you will receive a much warmer welcome if someone they know introduces you.

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4 thoughts on “How to Find Social Influencers on Twitter

  • I’m an avid user of the crowdfire app for twitter, but to be honest, I’ve never even heard of socialbro. From what you say, I think I’m going to go check it out. I love all those stats you talk about.
    I have a twitter following of 1.4k and am always looking for ways to improve that traffic through engagement.

    • Hi Nate, thanks for stopping by! I didn’t mention crowdfire in this post but now that you mention it we should definitely add it to the other tools. Here’s a link for anyone who wants to check it out:

  • Hi. This is new information for me. Thanks for posting. I had never heard of Socialbro/Audiense before. I was using another program to connect with influencers. It also had a Twitter follower analytics tool. But, I still felt some information was missing. What is your suggested minimum number of Twitter followers for this tool?

    • Hi Indasa, 

      thanks for dropping in. To answer your question I would say that it depends on the strategy you intend to implement according to the business model you have designed. Connecting with influencers is not necessarily about having high numbers of followers, if you identify the influencers who are most suited to supporting you, your product or your service you will likely find that you will only need to partner or connect with just a few in order to tap into their communities. Often top performers will see beyond your twitter following and focus on the value that you can add and offer to their followers and they certainly won’t make any decisions based only on how many twitter followers you have. That said, you should be able to show at least the beginnings of a following, and in order to do that you will need to be driving engagement … which only works if you have something valuable to offer and interact. 


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